Attract Chinese tourists! Distribute information through the Chinese media!
What is WAN@PRESS?>>
As the number of Chinese tourists visiting Japan steeply increases, they are becoming important targets for many Japanese corporations and tourist facilities. WAN@PRESS is an excellent tool providing cost-effective media for the companies in the tourist industry and leisure industry, government offices and tourism associations, which are developing plans to attract Chinese tourists.
We are already distributing information about the gVisit Japan Campaignh developed by the Ministry of Land, Infrastructure and Transport of Japan.
Distribution categories of WAN@PRESS>>
The mailing address list of WAN@PRESS is roughly classified into four categories: gChinese mediah, gChinese travel agenciesh, gTourist companies and associations engaging in the dispatch of government inspection teams" and gEconomical, commerce, industrial and agricultural organizationsh. The number of mailing addresses is increasing day by day. We are planning to create a new category of gChinese domestic travel agenciesh. The information can be sent to the addresses included in the desired categories by specifying the categories before sending.
Example) Information distributed if categories of gChinese mediah and gTourist companiesh are selected:
Municipalities, hotels, amusement parks, products made in Japan, souvenirs, restaurants, Japanese traditional inns, hot spring resorts, skiing grounds etc.
Example) Information distributed if only the category of gChinese mediah is selected
Corporate advertising, companies entering the Chinese market etc.
Benefits of WAN@PRESS>>
1. Ideal tool to attract Chinese tourists and corporations to Japan
Now that obtaining a Japanese visa is no longer restricted in China, the municipal tourism offices, tourist agencies and tourist companies in Japan have started advertising activities seeking to attract Chinese tourists and corporations. From now on, while the demand for more comprehensive and intensive advertising activities will increase, it will be necessary to offer more specific information about intriguing regional events for travelers to Chinese media, government and tourist associations.
2. A solution to promote cost-effective and effective advertising activities in the extensive Chinese market
Significant cost reduction is achieved by using WAN@PRESS instead of printing and snail mailing advertising flyers, allowing the press releases to be sent electronically in Chinese to the specified destinations. Through WAN@PRESS, information is readily distributed in a timely manner to major media outlets located in Chinese cities, government offices, tourist associations, travel agents organizing tours to Japan, economic sectors etc. Also, the distributed information is continuously accessible in Chinese through the Internet.
3. Motivate the Chinese media and travel agents by sending press releases electronically
Instead of spending a fortune in advertising, it is important to meticulously plan to offer information on intriguing regional events (photos and information on events, traditional festivals, exhibitions etc.), brand new tourism products (industrial tours, green tourism experiencing traditional Japanese culture etc.) and attractive tourist facilities to allow them include the visits to those places in their touring schedule in Japan. WAN@PRESS allows the regional brand images to be directly promoted by providing information in a timely manner
Follow-up services offered by WAN@PRESS>>
WAN@PRESS offers services to translate the information to be distributed as well as for the inquiries from China received in response to the distributed information.
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